---
title: Jochen Seelig | snapAddy
url: https://snapaddy.com/en/authors/jochen-seelig
lang: en
description: Jochen Seelig completed a dual study program in business administration with a focus on digital media at DHBW and then spent three years working in online
keywords: [jochen, seelig, articles]
category: page
last_modified: 2026-09-01T08:35:56.434Z
---

[←Back to Content Hub](https://snapaddy.com/en/resources/blog.md)

Jochen Seelig

# Jochen Seelig

CEO & Co-founder

Jochen Seelig completed a dual study program in business administration with a focus on digital media at DHBW and then spent three years working in online marketing, specializing in SEO, SEA, and conversion optimization. He then worked as an external consultant for a large corporation before co-founding snapAddy, which he now leads as CEO. For years he has been focused on B2B sales processes, CRM, and data quality, and is a regular speaker at industry events such as the B2B Marketing Days, the lead Generation Summit, the Sales Summit, the CRM Experience, the Evalanche Experience Days, and the DOTLUX Conference. As a strategist and creative mind, he often spots early where sales and marketing are heading, and that is exactly what he writes about in the Content Hub.

## Articles by Jochen Seelig

-   [What is an API? Explained for Sales and OpsBlog post·27 August 2026](https://snapaddy.com/en/resources/blog/what-is-an-api.md)
-   [No-code, low-code, full-code: Which approach suits which team?Blog post·17 August 2026](https://snapaddy.com/en/resources/blog/no-code-low-code-full-code.md)
-   [What is Robotic Process Automation and where does it end?Blog post·13 August 2026](https://snapaddy.com/en/resources/blog/what-is-robotic-process-automation.md)
-   [Triggers, Actions, Loops: The basic building blocks of every automation.Blog post·23 July 2026](https://snapaddy.com/en/resources/blog/trigger-actions-loops.md)
-   [What is an AI agent? And what can't it (yet) do?Blog post·16 July 2026](https://snapaddy.com/en/resources/blog/what-is-an-ai-agent.md)
-   [Modern sales automation in practice.Blog post·8 June 2026](https://snapaddy.com/en/resources/blog/part-5-modern-sales-automation.md)
-   [Sales Automation Does not Belong in the IT Department.Blog post·3 June 2026](https://snapaddy.com/en/resources/blog/part-4-sales-automation-doesn-t-belong-in-it.md)
-   [Five workflows for automated B2B sales.Blog post·1 June 2026](https://snapaddy.com/en/resources/blog/part-3-five-sales-workflows.md)
-   [What a workflow automation platform really is.Blog post·27 May 2026](https://snapaddy.com/en/resources/blog/part-2-workflow-automation-platform.md)
-   [Why sales teams are suffocating under manual data maintenanceBlog post·21 May 2026](https://snapaddy.com/en/resources/blog/part-1-manual-data-maintenance.md)
-   [How Your Team Truly Benefits from BusinessCards.Blog post·13 April 2026](https://snapaddy.com/en/resources/blog/businesscards-features.md)
-   [New names, clear message.Blog post·1 April 2026](https://snapaddy.com/en/resources/blog/new-names-clear-message.md)
-   [Scanning and Reading Trade Show Badges.Blog post·15 April 2020](https://snapaddy.com/en/resources/blog/scan-trade-show-badges.md)